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UK-Kenya Trade Mission 2024: Fostering Investment Opportunities in Kenya

The UK-Kenya Trade Mission 2024 kicked off on Monday 1st,and has finally come to an end today in Nairobi, bringing together business leaders, investors, and entrepreneurs from Kenya, the United Kingdom, and various Commonwealth countries.

This three-day conference aims to promote trade and investment opportunities, showcasing Kenya as a prime destination for international business collaboration.

Robert Manyala, Director of Robisearch Limited, was among the notable participants at the event. In an interview, he highlighted the significance of the conference for fostering connections and driving investment. “The UK-Kenya Trade Mission has been one of the greatest events, as it brings together various investors from the UK and Kenya to collaborate and share insights,” Manyala stated.

Robert Manyala, Director of Robisearch Limited.photo: Credits

Robisearch Limited, a company specializing in point-of-sale and ERP solutions, is keen to leverage technology to enhance business efficiency. Manyala emphasized, “We create trends on social media for good reasons, and our goal is to help businesses optimize their operations through technology.” He noted that the event has revealed that opportunities extend beyond Kenyan borders, with many UK investors eager to explore the local market.

During the conference, participants engaged in discussions about the potential for exporting Kenyan products and the various sectors ripe for investment, such as agriculture and technology. Manyala stressed the importance of using technology to create job opportunities and boost economic growth. “For businesses in Kenya, networking events like this are crucial. They open doors to investors who are ready to put their money into viable projects,” he explained.

The conference features a series of sessions aimed at educating participants about the benefits of technology in business.

Manyala also addressed the misconceptions about limitations in local markets. “We’ve learned that there are so many opportunities in Kenya that are not being fully utilized. International investors are already recognizing these prospects, and it’s up to us to showcase what we have to offer,” he added.

Manyala highlighted how Robisearch Limited is committed to helping businesses adopt ERP systems that streamline operations and improve profitability. “With the right tools, businesses can manage multiple branches from a single location, expand their reach through e-commerce, and ultimately drive growth,” he stated.

As the conference unfolds, many attendees express optimism about the future of UK-Kenya relations in trade and investment. Manyala concluded, “At Robisearch, we are excited about the prospects of opening more branches in Kenya and East Africa. We believe that by embracing technology, we can lead the charge in transforming the business landscape in the region.”

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